SEM PPC Manager

Prime6 Brands is a global holding company that builds successful DTC brands from the ground up. We are a dynamic, innovative team of entrepreneurial-minded professionals who specialize in creating and scaling modern e-commerce brands in the health, beauty, and wellness industries. Sustainable growth for our products and brands is at the core of our brand-building mission, which we achieve by innovating highly unique, transparent products with premium ingredients.

Our next big projects on the horizon include scaling our latest global brands in beauty and alternative medicine space. Our talented team of global professionals, positive work culture, and unique approach to brand-building have made us a key player in the e-commerce industry. We have big plans for the future and are looking for the right candidates to join our growing team 🚀

ABOUT THE JOB

The Paid Search Manager will be responsible for owning the planning, optimization and management of the paid search and display programs across the major search engines (Google, Bing, YouTube). The position will report into the Director of Customer Acquisition, based in Germany and will require close collaboration across departments and regions.

The job offers a lot of flexibility as it will be mainly remote. Even though the rest of the team lives in Germany, we are open to applications from all locations. Our benefits extend to all of our employees, whether in Germany and/or the USA 🌍

CORE TASKS

• Handle, review, and perform daily account responsibilities associated with Google Ads, Bing and other search platforms for our two global Brands
• Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics
• Provide creative copy suggestions and graphical ad templates
• Handle display network placement lists on AdWords and through other contextual advertising platforms
• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals
• Direct and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives
• Direct, manage, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives
• Keep pace with search engine and PPC industry trends and developments
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals
• Monitor and evaluate search results and search performance across the major search channels
• Communication to team and management on project development, timelines, and results

ABOUT YOU

• Detail oriented with a commitment to driving strong results
• Clear and effective written and verbal communication skills and excellent interpersonal skills
• Excellent organisational, project management, and time management skills
• Self-motivated team player with a positive attitude
• Ability to see projects through from beginning to end
• E-commerce Industry experience required
• Proven SEM experience and success managing PPC campaigns across Google, Bing, YouTube, and other channels
• Solid understanding of performance marketing KPIs, financial metrics in an eCommerce setting
• Experience quantifying paid media initiatives, while providing insights that align with the overall business goals
• Intermediate to advanced MS Excel (Google Sheets) skills including the ability to use formulas, functions, pivot tables and visualizations
• Strong analytical skills and penchant for making data-driven decision

PERKS

💰 Incentivized cash compensation with generous bonus schemes ✈️ Unlimited Paid Time Off (PTO) Policy 🏥 Medical Benefits (including Dental & Vision for US) 📊 401k (US), Private pension contribution (EU) 🏃 Health & Wellness support 🚌 Mobility support for Germany based employees 📚 Learning & development support 🌎 A truly diverse team composed of digital nomads around the world 🪴 Untethered professional and personal growth

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Salary and compensation

/year

Location

🌏 Worldwide