Product Marketing Manager

About Highspot Highspot helps sales teams improve customer conversations and achieve their revenue goals. From content optimization and performance analytics to in-context training, guided selling, and more, the Highspot platform delivers enterprise-ready features in a modern design that sales reps and marketers love. Using Highspot, marketing leaders have deep insights and analytics into the performance and influenced revenue of content, campaigns, and marketing assets.  What makes the solution special? It’s loved by sales reps globally, and is the ## 1 rated sales enablement platform on G2 Crowd. 

We are committed to diversity as both a moral and business imperative.

About the Role At Highspot, we are changing the way that millions of people work around the world. Today, we are helping companies like GM, RingCentral, DocuSign, Workday, Aetna, John Deere, Adobe, Siemens, and thousands more to elevate customer conversations and to increase the performance of their go-to-market teams. Our platform delivers integrated content management, training, contextual guidance, customer engagement, and actionable analytics. Product Marketing is at the heart of our customer momentum and market success.

Highspot is looking for a Senior Product Marketing Manager to drive our go-to-market strategy and execution in target industries such as Financial Services, Manufacturing and Life Sciences. Through in-depth research, this person will develop an intimate understanding of each industry - defining market opportunity, pricing and key personas, identifying trends, strategic partners, and key channels for communication, and articulating unique product positioning and messaging in order to build a portfolio of audience-specific content. This expertise will be used to equip and enable our sales team to establish industry confidence and trust, and ultimately win market share. This person will also work closely with Product to communicate industry-specific challenges and influence roadmap decisions, as well as Demand Gen to help coordinate ABM and field marketing campaigns. 

Benefits Comprehensive medical, dental, and vision benefits 401(k) Matching Paid parental leave  Flexible work and vacation schedules Discounted ClassPass membership 2 volunteer days per year Transportation benefits Competitive compensation and stock options Fully-stocked kitchen Annual company-wide events Meaningfully contribute to a compelling vision!

Equal Opportunity Statement We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of age, ancestry, citizenship, color, ethnicity, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or invisible disability status, political affiliation, veteran status, race, religion, or sexual orientation.

Read through the requirements as a checklist and haven't ticked every box? Don't rule yourself out just yet. So if this role resonates with you, hit that apply button!

Salary and compensation

No salary data published by company so we estimated salary based on similar jobs related to Marketing and Executive jobs that are similar:

$65,000 — $100,000/year

Location

🇺🇸 US