Marketing & Communications Manager - Uma-hr - Ypres

De functie

We are seeking candidates for a senior marketing communications manager in the Global Animal Health business. This position is responsible for the development, management and execution of brand strategy, marketing communication programs and activities. This position will work with senior leadership, marketing and training to refine our positioning and messaging, and promote the business offerings and expertise. The successful candidate will have strong entrepreneurial spirit, project management skills, and experience creating a range of communications materials and managing all communications channels. The manager will have strong leadership abilities, excellent strategic skills and a collaborative work style to effectively operate within a matrixed organization.
Your main responsibilities are:

• Lead positioning strategy and go-to-market communication of value proposition
• Lead, manage, develop team of marketing communications associates
• Develop pull marketing strategies
• Develop leadership and internal communication strategies to drive sales team engagement
• Develop all content marketing material to support sales, including new product launches
• Plan and execute events, trade shows, and exhibitions
• Drive alignment with marketing, regional marketing and sales teams to ensure priorities to drive business growth are clear
• Provide the development and guidance of all global marketing communications program material and lead the planning of communication projects, including digital content strategy and management
• Develop messaging and creative concepts and deliver content that supports brand strategy
• Develop and manage agency relationships
• Manage communications budget
• Travel 10-30% based on business needs

Het profiel

• Bachelors Degree, preferred focus in Communications, Business and/or Marketing or relevant liberal arts degree (English , Economics)
• 5+ years of experience in brand strategy, marketing communications activities, and sales support and recognition programs
• Fluent in Dutch, French, and English, written and oral. Knowledge of more languages is a plus.
• Proficient with Adobe CC (InDesign, Photoshop and Illustrator)
• PR, digital and Social media expertise

Aanbod

• Working in a dynamic and international company, where entrepreneurship, innovation, personal relationships, collaboration and customer service are top priorities
• Attractive and competitive salary and fringe benefits