In the role of Market Intelligence Analyst you are responsible for coordinating, supporting and elaborating all MI activities on a global scale within TVH Parts in order to strengthen the company’s position in all markets.
You coordinate projects regarding competitive intelligence to optimize market knowledge and data as well as market positioning.
Your core responsibilities are among others:
- Mapping global competitive landscapes and making sure the necessary information and data is in place to further strengthen our competitive position;
- Containing a close follow up on our key competitors to provide input towards Purchase, Marketing, Sales, Mergers & Acquisitions and other internal stakeholders;
- Spot & follow-up the market trends & evolutions by monitoring competitive behaviour, relations and actions;
- Work closely together with the Competitive Intelligence team in order to collect data and information;
- Performing in-depth market analysis by comparing and aligning on pricing, branding, quality, USP’s, ...
- Building and maintaining a strong network of internal and external contacts.