Director of Segment Work Management

We are looking for an experienced Product Marketing leader to join us in our mission to save people time by making the world more productive.

The Director of Product Marketing - Segment Work Management will lead a team of dedicated product marketers focused on articulating the value of our productivity platform to our customers, prospects, sales team, analysts and other key internal and external stakeholders.

You will be instrumental in helping us build and execute effective go-to-market strategies across key segments of the market by deeply understanding potential buyers across these segments, crafting compelling messaging and positioning for each, and working cross-functionally to get the right story in front of the right buyers at the right time and through the right channels.

In this role you’ll report directly to the Vice President of Product Marketing and serve as a key leader on a rapidly expanding, highly strategic and talented team of product marketers.

The Role:

Develop clear and compelling messaging and positioning that conveys what makes us better and different from competitors

Understand our customers and the reasons they buy, and use the insights to build buyer personas that sales and marketing can leverage to do their jobs more effectively

Manage and motivate a team of talented product marketers and work with them to drive key initiatives including sales enablement, product launches, analyst engagements and more

Partner cross-functionally to drive and support initiatives that build market leadership, market awareness, pipeline and revenue

Work with sales enablement to ensure that our sales team can effectively tell our product story in a way that resonates with prospects, including the development of associated selling tools and customer-facing collateral

Celebrate our customers by contributing to case studies, stories, testimonials, leveraging our products to build credibility in the market

Research the competition in order to continually refine our messaging and positioning, influence product direction, and enable sales to win

Deliver persuasive presentations at internal leadership meetings, analyst briefings, industry events, webinars, and trade shows.

Qualifications:

8+ years in SaaS Product Marketing

Excellent written communications and presentation skills

Experience with a solution sold to multiple buyers/functions

Experience as a people manager

Strategic, analytical, organizational and problem-solving skills

Ability to prioritize high impact activities, inspire teams, and keep complicated projects moving forward

Comfortable working with C-level stakeholders

Experience leading, influencing and collaborating with cross-functional teams

Salary and compensation

No salary data published by company so we estimated salary based on previous jobs related to Executive jobs that are similar:

$70,000 — $100,000/year

Location

San Diego, California, United States